2. Our country is built on small and mid-sized businesses and because of the Internet, companies are now able to compete on-line with large fortune 500 companies with an even smaller budget. It’s all about having the right strategy. It levels the playing field and enables a communication channel that would have never been possible in traditional marketing or media. We have now seen that a small business with a great product or service and the right strategy can achieve huge economies of scale on-line. Look at what has happened with twitter. Our current business model leverages twitter to be used as a business tool for our clients to achieve some of these business objectives: PR, customer service, branding, marketing, and of course developing lasting business relationships. Twitter has enabled corporations to get back to the foundations of doing business in a digital age which is much needed right now. Being more transparent, not always selling things, and building an on-line community culture around community. Remember- people want to do business with people. Think of this new way of doing business on line as social marketing. If someone from company A does something good for me, say help me out or point me in the right direction, or does a good job on a project, I am going to tell 10 of my friends and just like word of mouth referrals, the same happens now online in a virtual setting.

Stay tuned for tomorrow’s post!

Social Marketing is a new buzz word going around. Social marketing basically means word of mouth marketing using online tools such as social media, social networking, and other online PR tactics. You know how powerful word of mouth can be, just imagine what it can do for your products and services! Social Networking San Diego has been able to achieve great success for our clients, and the way business is conducted today is very different from the 20th century. Consider our 21st century marketing methods which you can see here:

1. Even though businesses are going through some tough times due to economic conditions, this does not make it ok for management and executives to do nothing. Good leadership in all companies is needed to find innovative ways to be resilient during these times and figure out ways to cut costs where necessary (not employees) streamline operations, upgrade technology, and invest in an online marketing strategy. Why? Because online marketing strategies can mean a more cost effective advertising and marketing approach than traditional marketing efforts and can even reach a more targeted market in a shorter amount of time. Having your company set up on twitter, linked-in, or face book is one thing, but how are you using these tools? This is where you need an online marketing strategist to develop the right creative campaign that can then track results, measure progress, and show good ROI. The economies of scale are much greater with an on-line marketing approach as opposed to off-line. Consider this: an inbound marketing campaign, or inbound marketing system in which we help formulate and execute around your business model. We do the back-end work for our clients on social media and social networking and train them on how to leverage these tools for business development purposes and how to build business relationships online. We function as the out-sourced virtual marketing department and partner with our clients for long term contracts for long term business strategy success.

Stay tuned for tomorrow’s post!

You have a valuable product; you are selling it at a fraction of the price as compared to the competition and you’ve built yourself a really great website to sell your products on the internet! But no one seems to be buying! You know that your product is the best in the market but simply because you haven’t learned how to do internet marketing, you are losing out on big, big money! Competition is getting fierce on online shopping even if the world economy is slowing down. But how do you ensure that customers do come to your site? How do you ensure that you get reliable customers and not just site tourists who are simply browsing?

You have to have full control over the customer market who visits your site by targeting them in the terms of internet advertising and sales. E-business is a professional marketing world where you will need professional and experienced help and that’s where Social Networking San Diego is the best choice for the internet marketer inexperience in online sales techniques.

Tapping potential customers via internet marketing through social networking sites, blogs, twitter and wikis is now made easy with Social Networking San Diego . This innovative internet marketing company will help you achieve the required outsourced marketing through the internet. They are professional and well equipped with the right methodology, tools and personnel to help you in social networking through internet sites. Your ROI (return on investment) will soar as traffic is diverted to your site and you are flooded with clients. The company can start an advertising campaign and an affiliate network for a negligible cost to promote your product all over the globe in the form on online internet marketing! Compare that with the money you have to shell out for print and media ads and you will realize the huge benefits that you are getting for a pittance when you use www.socialnetworkingsandiego.com.

Social Networking San Diego internet marketing will help also ensure that your product and your profile will pop up on internet search engines, high-readership blogs and twitters that are updated instantly with relevant latest content. With this type of internet marketing strategy, your consumer or client will be in touch with you throughout the day; something which could never have happened in the traditional methods of marketing.

Social Networking San Diego is the perfect company to check out your website and ensure you do get business. Of course, if you don’t believe me you can get a free website evaluation done to find out what you’re missing!

this is a social media road map i found

I keep getting asked by fellow business professionals on linked-in discussions the following questions regarding social media and social networking for business.

1. How are you successfully using Twitter, microblogs, blogging, etc. in your corporate environment?

Justin’s Answer- personal branding, product/ service branding, customer service, industry news, trends, event promotion, competitor analysis, building BUSINESS relationships, etc.

2. How do you convince those that don’t “get it”?

Justin’s Answer- I tell them go get educated and come back to me in a year when your ready to build an on-line marketing strategy around your products or services and have it done right. Once companies wake up and start realizing 1-2% returns on direct mail and telemarketing is NOT working. Why do you keep doing things that don’t work? Stop throwing good money after bad ideas and work with an innovative marketing company. Maybe they should get educated on one of our many webinars about social networking, twitter training, or linked-in training for business. I don’t have the time or patience sometimes to deal with business people that “don’t get it”. Time is money!

3. How do you measure successful ROI?
We measure ROI for our customers with our own proprietary methods and software systems we have developed and it works great! We have paying customers, they see results, and we show them monthly reports. We have to measure the success of our clients online campaigns and report to them monthly or they wouldn’t be spending thousands of dollars per month with us!

4. I’m interested in hearing successes, failures, and strategies.

We have MANY success stores (see my blog http://www.socialnetworkingsandiego.com/blog/ or customer testimonial videos.

Failures; just know you will make some mistakes, get over it- just jump it try it, learn, and learn from your mistakes most importantly of course. You will learn, test, and refine the strategy. Try to have a plan at least. The alternative is to do nothing and fail. Need Strategies- see my blog or book some one on one consulting time with me and lets formulate an online marketing strategy together.

We even have an internet consulting team I can dedicate to your next on-line marketing campaign. Don’t have time to do all this social networking stuff yourself? No problem- we’ll do it for you. Give us a shot and we GUARANTEE we can increase traffic to your website IF you partner with us, sign up, and take our recommendations. It’s worked for these clients (see videos to the right) so maybe your business is ready to jump on board.

Is your business ready? What is your understanding of social media and social networking for business? Take the social networking IQ test here: business evaluation

Cheers
JustinRFrench twitterholic
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