sign up for traffic geyser inbound video marketing system here

2. Our country is built on small and mid-sized businesses and because of the Internet, companies are now able to compete on-line with large fortune 500 companies with an even smaller budget. It’s all about having the right strategy. It levels the playing field and enables a communication channel that would have never been possible in traditional marketing or media. We have now seen that a small business with a great product or service and the right strategy can achieve huge economies of scale on-line. Look at what has happened with twitter. Our current business model leverages twitter to be used as a business tool for our clients to achieve some of these business objectives: PR, customer service, branding, marketing, and of course developing lasting business relationships. Twitter has enabled corporations to get back to the foundations of doing business in a digital age which is much needed right now. Being more transparent, not always selling things, and building an on-line community culture around community. Remember- people want to do business with people. Think of this new way of doing business on line as social marketing. If someone from company A does something good for me, say help me out or point me in the right direction, or does a good job on a project, I am going to tell 10 of my friends and just like word of mouth referrals, the same happens now online in a virtual setting.

Stay tuned for tomorrow’s post!

Social Marketing is a new buzz word going around. Social marketing basically means word of mouth marketing using online tools such as social media, social networking, and other online PR tactics. You know how powerful word of mouth can be, just imagine what it can do for your products and services! Social Networking San Diego has been able to achieve great success for our clients, and the way business is conducted today is very different from the 20th century. Consider our 21st century marketing methods which you can see here:

1. Even though businesses are going through some tough times due to economic conditions, this does not make it ok for management and executives to do nothing. Good leadership in all companies is needed to find innovative ways to be resilient during these times and figure out ways to cut costs where necessary (not employees) streamline operations, upgrade technology, and invest in an online marketing strategy. Why? Because online marketing strategies can mean a more cost effective advertising and marketing approach than traditional marketing efforts and can even reach a more targeted market in a shorter amount of time. Having your company set up on twitter, linked-in, or face book is one thing, but how are you using these tools? This is where you need an online marketing strategist to develop the right creative campaign that can then track results, measure progress, and show good ROI. The economies of scale are much greater with an on-line marketing approach as opposed to off-line. Consider this: an inbound marketing campaign, or inbound marketing system in which we help formulate and execute around your business model. We do the back-end work for our clients on social media and social networking and train them on how to leverage these tools for business development purposes and how to build business relationships online. We function as the out-sourced virtual marketing department and partner with our clients for long term contracts for long term business strategy success.

Stay tuned for tomorrow’s post!

First – A BIG thank you to those leaving comments on my blog.  Some of the comments are very moving and I appreciate you taking the time out of your busy day to leave your insightful opinions. Sometimes you all just make me want to climb on top of a mountain for a fresh breadth of clean mountain air and enjoy a beautiful sky view as blue as the ocean and say thank you twitter followers! 🙂

Tonight’s post will be short and sweet- but as usual, motivating and educational on the importance of understanding how small businesses NEED desperately to form some type of internet marketing strategy to stay in business. But first and foremost, they MUST understand- what rewards will come if they put in the time to get educated on this growing trend in online marketing or inbound marketing. This is still such a new shift for business professionals to comprehend, but is slowly starting to catch on and gain the public’s’ attention.

Social Networking San Diego is a some-what of a pioneer or first-mover for training businesses how to use social networking to generate NEW business and handling this out-sourced service for them.

1. Global Reach- Twitter has allowed Social Networking San Diego to form alliances in countries such as Canada, Spain, UK, India, etc. All from Twitter. If you need clarification on how to use twitter for business purposes contact us for a complimentary 20 minute training session from me- twitterholic justinrfrench.
2. Put in the Time- I have heard some business people tell me “I don’t have time to network or “tweet.” Well this is why your business is not bringing in any new business because networking and building relationships is required all the time especially during these tough times. Only the strong will survive, and maybe you can identify other professionals struggling with similar issues in their businesses and possibly brainstorm on solutions together.
3. Actual Results- our clients that signed up on packages with us last month are signing up again (video testimonials will be out soon I promise) because they recognize the VALUE, have been educated on what an OVER-ALL internet marketing strategy looks like, how complicated it is, and they have gotten a peek behind the scenes from our consultants.
4. Staying the course- We let the clients know that this is an 8-12 month commitment we make to them, but once those months have been reached, they will be able to see sustained results much better than they used to see with direct mail (remember you must be in front of someone 7 or 8 times to finally get their attention.)
5. Education- Constantly be reading, researching, and refining your message you want to portray about your company brand or personal brand. Sometimes this can be difficult for companies on-line, so maybe having a Chief Internet Marketing Strategist like justinrfrench come into your firm may be just what the doctor ordered. This is very important to stay in front of people, but make sure your message is clear on how you or your product or service will help solve that clients problem/ or pain.

i look forward to your comments on this posting, and would hope you could spend just 30 more seconds on sharing this to your DIGG account or Re-tweet.  All The Best- justinrfrench

I know everyone is busy (as am i) but i wanted to answer 1 very important question I’m hearing everyday:

A small business customer quote:
“So Justin, what is social networking, internet marketing, and this whole twitter thing? How can it help my business? Do i need to look into it?”- prospect

My response: YES! if you want to be in business in the next couple of years you should!

Here’s the basic formula for those Math whizzes (im not a numbers guy so bear with me but its really fairly simple)

Internet marketing strategists = helping businesses build relationships on the Internet = building your brand (marketing your products and services online) appropriately – one tweet at a time”

Social Networking = More Search = More Business!

Then i direct them to my blog talk radio appearance which explains the paradigm shift here: Listen To My Radio Appearance

Or if your a client (or you know a client) who might be considering social networking for their business this video explains it fairly simple:

get tweeting today!

Need Twitter Training? Contact us we are here to help support the business community

“What is Social Networking San Diego Justin?”
Social Networking San Diego supports and educates businesses on the value and growing trend in social networking, social media, and internet marketing for business. This trend in social networking and social media for business has been packaged together for local business to use as a proven internet marketing system and online advertising strategy to focus on lead generation and drive more pre-qualified traffic to company websites.

– cheers
JustinRFrench
Support the Movement- Pay It Forward on Twitter

Is your business ready to join the revolution? Businesses large and small alike will have to formulate some form of internet marketing strategy in order to compete in the marketplace.

Inbound Marketing Will Save Small Business CLICK HERE TO VIEW VIDEO

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